6 Ways Artificial Intelligence Is Transforming Digital Marketing.

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Artificial intelligence is a concept that was first introduced as a storytelling device in the portrayal of robots and other ‘thinking’ machines. What was a futuristic work of fiction before is now today’s buzzword. The progress we’ve made has produced virtual assistants such as Amazon’s Alexa and Tesla’s self-driving cars. And by the looks of […]

Anonymous Visitor Marketing

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Anonymous Visitor Marketing Anonymous visitor marketing or anonymous user marketing is nothing but changing the content of the website according to the taste of the visitor and thus making the information more relevant. Some kind of data is attached with each user known as metadata or supplemental data that is similar to human sensory nerves […]

Niche Marketing vs. Internet Marketing Niche

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Niche Marketing vs. Internet Marketing Niche Comparing niche marketing and an Internet marketing niche is equivalent to comparing apples with oranges. Apples and oranges are both fruit. Niche marketing and an Internet Marketing niche are both forms of Internet marketing but as different as apples are from oranges. The term ‘niche marketing’ means selling a […]